Leading PR Agency - Capacity Relations and Celebrities get into the Madiba Spirit

Capacity Relations and various celebrities did their part for “67 Minutes for Madiba” by making a difference to the community of Ivory Park

IVORY PARK, GAUTENG. - In true Madiba spirit, more than 500 children from the impoverished community of Ivory Park were treated to a day of fun and entertainment by leading PR and Marketing Agency Capacity Relations who made their mark for “67 minutes for Mandela” in honour of our late former president.

Some of the country’s most talented celebrities including Pearl Thusi, Mafikizolo, Lorna Maseko-Luhkele, 7de laan’s Mimi Mahlasela, RGB’s Sinazo Yolwa, Relo from Skwaata Kamp, Bobo from Denim, Kamo Mampe from Muvhango, model Jacinda Louw, Janine Davies from Strictly Come Dancing and Hip Hop artist Da Les; were invited to help them cook, entertain and host the children who all come of families of poverty and abuse at the Thuthukani Community Centre.

Whilst Da Les was testing his culinary skills in the kitchen, Pearl showed a huge pot of pap who was the boss. After lunch, Mimi and Sinazo challenged the kids to a dancing competition while the younger ones were standing in line for the jumping castle.

This initiative came after people around the world were encouraged to spend at least 67 minutes of doing something positive for their communities in honour of the 67 years Madiba spent fighting for social justice and a free, democratic country.

The children at the event were all from the community. Over 50 kids from the Ubuhle Bezwe Child Centre in Tembisa were also attending the fun day.

Sarit Tomlinson, MD of Capacity Relations who organized the event, said: “The 67 Minutes for Mandela initiative should not be an annual event. We should always be trying to find ways to help uplift the community. For us at Capacity Relations we plan for this to be an ongoing initiative, and definitely do more to make a positive impact in disadvantaged communities.”

Thuthukani Community Centre was established in 2003 as a place of care for about 400 orphans and victims of abuse in the community. As these children don’t pay for their services, the centre depends on businesses for support. Besides day-care, it offers aftercare for scholars, which includes a meal, assistance with homework, and activities such as art, sport, drama and dance. Many of these children are cared for by their siblings in child-headed households.

Tomlinson encouraged other businesses, celebrities and individuals to make a difference in the lives of needy children. “There are a lot of children that go to bed hungry at night, and who do not have support and encouragement they require. We want to encourage other companies and individuals to join us in making a difference. And if we can all do something for the 67 minutes for Madiba initiative we will already be making an impact.”

For editorial enquiries, please contact Capacity Relations:

Simphiwe Majola

082 971 8154


Gavin Prins


084 701 2395


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