Nickelodeon – Nick-Fest
NICKFEST
In 2015 Capacity Relations was tasked with generating mass awareness for Nick-Fest which would assist with ticket sales as well as create FOMO for those that missed out.
THE RESULTS
Capacity Relations launched a teaser programme of fun Nick-Fest media packs involving both parents and kids. We also formulated an Advocacy Strategy with celebrity moms and dads who showcased just how much fun Nick-Fest would be, to tantalise those who could not attend. Capacity Relations looked after the ‘orange carpet’ at the event and ensured the relevant media and Influencers’ attendance, as well as generated post-event FOMO across media.
- Total PR Value of R 32 058 985.76
Contact Capacity Relations
011 844 1000.
capacity@capacityrelations.co.za
150 Kelvin Drive, Woodmead, Johannesburg
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